Relax, you're supported by a decade of proficiency
My adaptability, stemming from a background in Business Administration, enables me to align research, design, and development seamlessly across diverse industries.
Education
Bachelor of Business Administration, Amity University - Noida Campus
Experience
Senior Product Designer, Al Jazeera Media Network, Doha-Qatar, June 2024 — Present
Leading the design team for the Al Jazeera 360 project, aimed at enhancing documentary viewership in the MENA region.
Led the initiative on user research and usability testing, providing critical insights that shaped the app’s design direction.
Developed interactive prototypes with Figma and supported the implementation of engaging UX alternatives, ensuring a dynamic user experience.
Engaged in weekly design critiques, both giving and receiving feedback, to iteratively refine and improve the app’s UX/UI design.
Product Designer, Al Jazeera Media Network, Doha-Qatar, July 2022 — June 2024
Lead designer for a number of Al Jazeera's products:
Built a platform for Al Jazeera's audio users
Lead redesign efforts for an internal project, including visual design, interaction design, and prototyping.
Coached team members on topics such as design governance, accessibility, and implementation of design tokens etc.
Coordinated efforts with a diverse and geographically dispersed team of product managers, engineers, editors, and stakeholders for strategy, ideation, design implementations, and testing.
Product Design Consultant, Think ABM, London-UK, March 2021 — April 2023
Collaborated with executives to lead design for the core brand & product experience and redesigned all major parts of the website & product including the logo, marketing materials, website & SalesNitro™
Creative Head, Culmen Creative Concepts, Lucknow-India, July 2016 — October 2022
A free agent collaborating with agencies, startups, and independents. Clients include: InstantHedge, Taqtile, WoundPros & many more.
Skills
Projects
Graduation Project: Collaborative Learning App Design
Designed a mobile app to revolutionize educational ecosystems, enhancing interactive learning and peer collaboration. Focused on user research, ideation, and iterative design to create a user-friendly interface for mobile platforms.Redesign Project: Fitness Tracker App Revamp
Led a UX/UI overhaul for a popular fitness tracker app, aimed at boosting user engagement and clarity. Conducted usability audits, developed a redesign strategy, and implemented user feedback to significantly improve the app's interface and functionality.Internship Project: Social Dining App Design
Created a mobile app design that connects food enthusiasts through shared dining experiences. Managed market research, conceptual design, and prototyping, culminating in a user-tested and refined app interface that promotes social connectivity and culinary exploration.
Personal qualities
Creative and innovative thinker with a keen eye for aesthetics.
Strong communicator, capable of effectively articulating design concepts.
Collaborative team player with a positive attitude.
Passionate about staying current with technology and design trends.
Interests
Writing, particularly blogs on politics, personal development and retrospection.
Staying abreast of the latest trends in design.
Reading, especially classic literature and epic sagas.